City Food and Drink Lecture
The City Food & Drink Lecture is one of the most prestigious days in the UK food and drink industry calendar. Attended by 700 guests from across industry, academics and members of the key livery companies and with past key note speakers including Ash Amirahmadi, Arla Foods managing director, Mel Smith, Ocado.com CEO, Dave Lewis, Tesco CEO, Dominic Blakemore, group chief executive of Compass Group , our brief is to profile the event pre, during and post the day itself.
From media relations, thought leadership articles, sponsor liaison, the management of the City Food & Drink Lecture’s social media channels and the live press office at event, the comms support starts six months prior to the London’s Guildhall and beyond, meaning it’s almost a year round campaign.
As food and drink is one of our key sectors, we are in fact a sponsor of the event ourselves too.
“Sunny Side Up reenergised our comms efforts to capture interest in and coverage of this event across a range of media and within social media for the City Food & Drink Lecture – a high profile industry event held at the Guildhall ever year and organised by the 8 City based livery companies who are involved in this these sectors. The team is always constructive in their ideas, energetic, on it and give us good value for money.”
John Giles, Chairman